Serving Clovis, Portales and the Surrounding Communities

Pages past, Sept. 29: Luv-Way attracts attention from DA

On this date …

1976: The Luv-Way Adult Book Store in Clovis was attracting the attention of local law enforcement.

Assistant District Attorney Bill Bonem issued a statement reporting “(T)here is no existing (statute) or county ordinance which prohibits the operation of such a business.

“However, the New Mexico legislature in the 1973 session enacted a law prohibiting distribution of ‘sex-oriented’ material harmful to minors.’”

Bonem said the law required the district attorney to “review material offered for sale and to determine whether it is in fact harmful.”

Bonem said the DA’s office reviewed material being sold and determined it was harmful to those under age 18.

Sale of the material in question to a minor could result in a one-year prison term and $1,000 fine.

The Luv-Way was located at 2400 S. Prince, about a half mile south of the Yucca Theatre.

Newspaper ads for the store informed customers that “ID required to prove your age. You must be 18 to enter building.”

Pages Past is compiled by David Stevens. Contact:

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